Knoxville SEO - Girl on the Roof Marketing firm

About the Client

Since 1893, Johnson University has been a leader in Christian higher education. Today the Johnson University System offers more than 40 accredited bachelor’s, master’s, and Ph.D. programs across three campuses – in East Tennessee, Central Florida, and online. The mission of Johnson University remains its primary focus… to equip individuals for Christian ministries and other strategic vocations to extend the kingdom of God.
Knoxville SEO and Web Design

Johnson University’s Tennessee campus

Project Summary

Johnson University’s Degree Completion Program contracted Girl on the Roof to update their web content and to improve their SEO. Here are some highlights of the results we achieved:

  • Page views and unique visitors doubled over a six month period.
  • Users who landed (from search engines) on the specific degree completion page of the website increased by 800%.
  • Average amount of time spent on the Degree Completion program pages of the website increased by 50%.

Services Provided

  • Keyword Research
  • Copywriting
  • Search Engine Optimization